Hi, We’re Normalcy

We are nimble, eager to please, and don’t hand off work to a host of project managers or ship anything overseas. It’s just us. Taking care of your business.

Pat Brumfield headshot

Pat Brumfield

Design / Development

With over 20 years of web design experience, Pat’s seen many trends come and go. Equal parts creative and technical, he’s constantly working to make things look good and perform better. Pat focuses on designing and building modern websites and using technology to create tools & workflows to solve complex problems; he’s always down for a challenge.

When not at his desk, Pat can be found snowboarding, riding his bike around town, or road-tripping to some remote location. Finding endless inspiration outdoors, ask him about the time he lived in an Airstream with his family for a year.

Beckey brumfield headshot

Beckey Brumfield

Strategy / Words

Beckey loves a good NYTimes Crossword (Monday edition), scrolling social media, and squeezing in all the outdoor goodness before the sun goes down.

Armed with a degree in writing, Beckey has been in the digital world for years as a blogger and social media maven. Her work has been published in magazines, newspapers, and blogs.

You can find Beckey crafting a top-notch brand strategy. Drawing on industry best practices and aligning with your unique brand identity and objectives, she maps out a game plan that’s both strategic and tailored to your success all while making the most insane cookies. Talk about multi-tasking.

We Believe

After 20+ years in the design industry, we’ve picked up a few principles along the way.

At Normalcy, we believe:


In doing it right the first time


In making the complex simple


That clever can be neat, but clear is better


Design is communication


How you do one thing is how you do everything


Details make the design


There is no substitute for honest, hard work

Currently in the Studio

Ryan gosling papyrus
Laughing At

This SNL bit from years ago about the font "Papyrus".

Lcdsoundsystem sound of silver
Listening To

You know that thing where you see a band live then can’t stop playing their records all week?

Chocolate raisins
Snacking On

We’re nearing addiction territory with these little beans.

Birkenstock boston

Convenient, comfortable, casual yet classy. What’s not to like?